Project Description

RESPONSIBILITIES

  • Develop and execute successful SEO strategies.
  • Manage SEO team.
  • Conduct keyword research to guide content teams.
  • Review technical SEO issues and recommend fixes to improve improved and optimized website.
  • Optimize website content, landing pages and paid search copy.
  • Direct off-page optimization projects (e.g. link-building).
  • Collect data and report on traffic, rankings and other SEO aspects
  • Work with social media and PPC teams to optimize campaigns
  • Keep abreast of SEO and integrated marketing trends.
  • Running PPC campaigns

REQUIREMENTS

  • At least 2 years of experience working with making and deployment SEO plan.
  • Experience with Google services, including Analytics and Webmaster Tools.
  • Experience with Google’s Keyword Tool.
  • A functional understanding of HTML and CSS.
  • The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills.
  • An up-to-date, working knowledge of current, past, and projected trends in the SEO industry
  • In-depth experience with website analytics, measurement, statistics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends, Google Search Console, Ahrefs, Moz,…)
  • Working knowledge of social networks: Twitter, Google+, Facebook,..
  • Proven success in link building and viral strategies
  • A deep understanding of mobile strategy and how it relates to SEO.
  • A solid grasp of how blogging, social media, and related strategies go hand-in-hand with SEO.
  • Strong organizational, time management and leadership skills.
  • Ability to work under high pressure, independent or in group.